Strategy & Digital Communications Blog

with conscience

Opencity Inc Strategy and Digital Communications Experts

…. with conscience, the words that follow our Strategy & Digital Communications has stimulated some debate. So is Opencity Inc. a specialist healthcare communications agency or are we all about supporting charities? Actually, I am pleased that many people have taken the time to ask. It seems prudent to explain.

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Charity Spotlight – BMS World Mission

Opencity Inc., BMS World Mission, Uganda, charity spotlight, social responsibility

BMS World Mission is a Christian mission organization, working in around 35 countries on four continents .

This week Feb 14-20 is a special focus on Albania, where teams are playing a part in transforming lives in this central European country. My sister, who is the minister at Forest Row Baptist Church in East Sussex (UK), will soon be heading to Tirana in Albania with Tek Ura.

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Charity Spotlight – Orange Sky Laundry

Orange Sky Laundry, Opencity Inc., homeless, Charity Spotlight,

Orange Sky Laundry is doing something very innovative to support the homeless in Australia.

Just this week Orange Sky Laundry won Young Australian of the Year Award 2016. In just 18 month’s the two friends Lucas Patchett and Nic Marchesi and a passionate band of volunteers are making a real difference for the homeless across communities in Australia.

Young Australian of the Year, Orange Sky Laundry, OSL, Opencity Inc., Charity Spotlight, homeless

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Charity Spotlight – Raising the Roof

Raising the Roof, Charity Spotlight, Opencity Inc., homeless, toque, Toronto

Raising the Roof is a great example of a non-profit driving the conversation on homelessness across Canada.

Raising the Roof prides itself on providing long-term solutions to homelessness across multiple Canadian cities.

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Charity Spotlight – Save The Children

Opencity Inc., Charity Spotlight, Save The Children, Claire Fox,

Save the Children is the world’s leading independent organization, working   to save children’s lives; fight for their rights and to help them fulfil their potential.

The Save The Child Fund charity has a history stretching back almost 100 years with a vision of A world in which every child attains the right to survival, protection, development and participation.

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Top recommendations for delighting the customer

Opencity Inc., Ann Handley, Inbound 2013, HubSpot, Delighting the customer

Delighting the Customer is what an executive leadership summit should really be about. Cascading the absolute focus on delighting the customer through an entire organisation from the top down.

The important of delighting the customer for both employees and customers is consistent with the advice from the Harvard Business Review article Making Customer-Centric Strategies Take Hold.

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Pursuing remarkable content – Sportscene.tv

Opencity Inc., Sportscene.tv, Rob van Bommel, content marketing, @gregiej, paddlesport

We interviewed Rob van Bommel who runs the Sportscene.tv platform to understand what it takes to achieve online authority through remarkable content.

This is the first instalment in our series studying insights from others on how providing remarkable content that your personas value can help build online authority and amplify your message.

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Charity Spotlight – charity: water

Opencity Inc., charity: water, charity spotlight, social responsibility, inbound nonprofit,

charity: water seeks to bring clean drinking water to every person on the planet. charity: water has been incredibly effective in funding 17,673 water projects in 24 countries.

More remarkable, however, is not what they have achieved but rather how they have achieved it in just 10 years.

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Charity Spotlight – CCFC

Opencity Inc., Christian Children's Fund of Canada, CCFC, Charity Spotlight, Social Responsibility

The Christian Children’s Fund of Canada (CCFC) works to create a future of hope for children, families, and communities by helping them develop the skills and resources to overcome poverty and pursue justice.

I have a very personal connection with the The Christian Children’s Fund of Canada. Almost 10 years ago my then 8 year old son called to say he had seen an advert on TV and thought that Daddy should adopt a little boy from Africa. He misunderstood a little. He thought the boy would come to live with me, because Daddy was on his own and needed company and the boy in the advert needed help. On behalf of my kids I have been sponsoring a boy in Ghana, who is the same age as my daughter, ever since. The boy in Ghana and I continue to exchange letters.

Continue reading Charity Spotlight – CCFC