What does your About Us page say about your brand?

Posted on By John Gregory
About Us page, Opencity Inc, Tanja Heffner, Unsplash

An About Us page is often-times one of the default pages in a website navigation and perceived necessity when creating a new website.

So let me ask when you last updated it? Does it help your visitors to gain a realistic appreciation of who you are, what makes you tick and why they should trust your brand? Or does your About Us page looked like a neglected after-thought?

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New Digital Marketing Apprenticeship Program emerges from DISC

Posted on By John Gregory
Digital Marketing Appreticeship program, Digital Trades School , Opencity Inc, experiential learning

The new Digital Marketing Apprenticeship program has emerged from the successful Digital Innovation Skills Certificate (DISC). The new program run by the Digital Trades School in Kitchener-Waterloo, Hamilton and Windsor, builds upon the DISC program foundation.

DISC provided a foundational blueprint for future career-ready training in Ontario. 98% of the young people enrolled in the program secured jobs as a consequence of the experiential training. Here we explore the new 7-month apprenticeship certificate.

Continue reading New Digital Marketing Apprenticeship Program emerges from DISC